A chatbot is an artificial intelligence program that simulates a conversation with a real person. In recent years chatbot has become popular due to advancement in machine learning. They have now become the talking point of the business. The arrival of the chatbot has brought up new ways for businesses to communicate and engage their customers. Few reasons are listed below that why businesses should consider chatbots.
The chatbot is becoming so popular that according to Credence Research the worldwide chatbot market has the potential to develop exponentially by 2023. Many top industries are profiting from chatbots which have increased its usage in various businesses. It’s not only that 40% of the millennials say that they use the chatbot on a daily basis.
According to Gartner 85% of the customer support service will be managed by robots by the end of 2020. Robots are gaining market share and are in the process of replacing and soon after that removing human beings from customer interaction service.
Every business is looking for ways to improve their services and provide the most satisfactory experience to its customers. As nowadays customers are using more of speech technology like Google voice search, Siri, Alexa. The businesses are also introducing voice recognition technology in their work. According to Narrative Science, 32% of executives have revealed that voice recognition is the most broadly used AI technology in their business.
Any customers normally do not like to wait for the response for their query, the waiting time leads to frustration and eventually loss of customers. Chatbots are the smartest way to make sure that the customer gets an instant response that they demand for. According to The State of Chatbots Report, 55% of respondents say they would most enjoy getting an instant response and answers to simple questions from the chatbot.
It’s important to keep your customers engaged with your brand and when a company engages its customers through social media has the potential to increase their customer base and when you add a chatbot to facebook it makes the engagement more interactive. According to Venture Beat, there are more than 300,000 chatbots on Facebook which are constantly growing. So when will you add chatbot?
Digital assistants are changing the way a brand communicates with its customers, they are moving beyond the simple request and response features and moving towards proactive recommendations to the customer query. According to Gartner Customers will be recognized by their face and voice with the end of 2018 by the customer digital assistants.
Smart agents are gaining importance in high-quality management in smartphones interaction in many applications, which enhances the performance and customer experience during each interaction. It is predicted by Gartner, that Smart agent will take charge of 40% of mobile interactions by 2020.
Customer support service is one of the most important factors for the success of a business. And when you have a 24/7 customer service, it leaves a positive impact on the customers that their queries will be listened & solved at any point of time. According to The State of Chatbots Report, 64% of internet users say 24-hour support service is the best chatbot feature.
It’s a great opportunity to up your client administration game with chatbots. While it might be a great deal to keep up with, implementing chatbots can rebuild your consumer loyalty rates by improving your reaction times, commitment, and your clients’ advantages. Continuous and real-time service is priceless in holding your present connections and prospects.
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