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Greg Sterling

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Justice Department homing in on Google Ad Manager in antitrust probe

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YouTube kicked in $15 billion as Google ad revenues topped $134...

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Marketers should be able to get more than 60% location opt-ins...

Greg Sterling -
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What Apple’s strong iPhone 11 sales mean for marketers

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There’s been a nearly 70% decline in always-on location data, since...

Greg Sterling -
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Marketers respond to Google Chrome cookie decision with mixture of hope...

Greg Sterling -
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Infutor’s CCPA opt-out ‘portal’ is the right approach for an industry...

Greg Sterling -
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Pinterest taps market research firm IRI to measure offline sales lift

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Will location data rise as cookies crumble?

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Why the retailers closing stores probably won’t see a major e-commerce...

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The moment I dropped into Hide & Freeze I asked myself why I hadn’t thought of it first. No beating around the bush; this...

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